Let there be lights

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Photo by Steve Wilkowske

Jose Rodriguez, an employee of the Beaverton-based Light Up Co., hangs a string of Christmas lights at Wait Park last week. Thanks to an outpouring of support from the community, four maples will be illuminated throughout the holidays.

By David Howell
Canby Herald

After hiding in unseasonal darkness last Christmastime, Wait Park will soon emerge from the winter shadows at nighttime.

Last week, workers from The Light Up Co. of Beaverton hung strings of bright white lights, carefully draping them around the branches of stately maple trees.

As a result of their efforts, the downtown park will be partially lighted this yuletide, and a Nov. 25 lighting ceremony will see four maples and the gazebo illuminated.

Attractive wreaths, spruced up by Canby Adult Center volunteers, will be hung by city workers to ring Wait Park, adding to its atmosphere.

The Light Up Wait Park Campaign has successfully attracted citizen involvement, city input, and an infusion of cash during the past seven months.

The Whiskey Hill Jazz Band will kick off festivities at 6 p.m. Saturday, Nov. 25, with Canby City Council President Walt Daniels as the master of ceremonies, and the Barlow Trail Sweet Adelines singing seasonal songs. Santa Claus will arrive by fire truck in time for the light switch to be flicked on by Daniels at about 6:30 p.m. Camp Fire girls will then lead a community sing-a-long of Christmas carols.

The MOMS Club of Canby will pass out cocoa, cider and cookies to lighting ceremony attendees.

(The club will host a 4-6 p.m. dinner and benefit the same day at nearby Knight Elementary School to raise funds for Tammy Long in her brave battle against breast cancer, and hope citizens will attend both events.)

Many local people and business owners heeded the call to illuminate a city centerpiece for the holiday season.

At least $10,000 has been donated - enough to light four maples at $1,500 per tree, to buy holiday-themed displays, and to save money for more lights and displays for Christmas 2001.

Roth Heating and Cooling, Canby Disposal/KB Recycling and Canby Telephone Association each donated $2,000 to the campaign. Canby volunteer firefighters gave $800, and Dr. Donald Perman's downtown dental office donated $500, challenging others in the medical field to also make pledges toward the campaign.

Canby Utility put Light Up Wait Park campaign fliers in bills, and customers generously responded by donating $2,630 to the cause, sending checks and putting cash in canisters displayed at downtown businesses.

White lights with larger, longer-lasting bulbs that require minimal maintenance during 10 years will be installed in the trees and around the gazebo.

The lights had to be pre-bought months ago, so organizers ordered the quantity of lights based on donation estimates at the time.

"The businesses and community had an overwhelming response, so next year we'll be able to add more trees to be lighted," said Bev Doolittle, the chamber's executive director.

"We really want to stress that this is a work in progress. We're going to work from the inside out, lighting four trees this year and, hopefully, at least another four trees next year.

''The semi-permanent lights will stay up year round, and do not require much maintenance.

''The checks coming in have been phenomenal, and we're collecting from donation canisters around town, too . . . Any money we don't use this year will go toward lighting more trees next year, so it'll be great to continue to get donations."

Campaign organizers have also decided to install a Christmas tree for the downtown Pioneer Plaza, across from Parson's Canby Pharmacy, in late November or early December.

Many other individuals and businesses, including Canby Utility and Cutsforth's Thriftway, have supported the Canby Area Chamber of Commerce-sponsored lighting effort with in-kind donations and fund-raisers. Finden's Footwear created an in-store promotion, and is donating $1 from every pair of shoes sold bearing a "Light Up Wait Park" sticker to the campaign.

"I, personally, think developing a Christmas atmosphere and a shopping season in Canby would benefit from the lighting of Wait Park," said owner Craig Finden. "It's fun for the merchants to be involved, and it allows for the customers to be involved, too.

''I like it with the lights. I know the efforts it took to the light the park as it was, and I'm grateful for people's efforts in the past, but it'll be nice as a community if we can light the park again. I think everybody will appreciate it."

Fred Kahut, the owner of Canby Disposal and KB Recycling, has also pledged $2,000 to the campaign.

"I was involved from the beginning when they first had lights in the park," he said. "People in the Kiwanis Club, in the chamber, Myra Weston - we would all help put up the lights years ago."

Last year, Kahut, who has lived in Canby since 1964, also helped Canby Telephone Association employees put up decorations along Highway 99E.

This year, his company's workers will put up the candy canes on highway light poles as part of their donation to the holiday cause.

Businesses surrounding Wait Park, including dental offices and others, plan to light and decorate their buildings to add to the park's appeal.

Many downtown businesses and local residents felt, with lights absent from Wait Park last Christmas, something was definitely missing from the town's yuletide scene.

"All of a sudden (the tradition) just disappeared, and we didn't have any lights," Kahut said. "There ought to be to lights. I'm glad somebody's stepping up. We need lights in Canby at Christmas."

Kahut and the chamber hope other companies and citizens will continue to get involved.

And money left over from the cost of buying this year's lighting and decorations will be used to light more trees and buy more displays for next Christmas, Doolittle said.

For more information on the ongoing campaign, call Kory MacGregor at 503-266-1249, or Doolittle at 503-266-4600.


City eyes potential
marketing strategies

By David Howell
Canby Herald

The goal of creating a vibrant and viable mixed-use downtown district, brimming with stores, restaurants and shoppers, is continuing to gather pace.

And eventually the hard decisions regarding money and marketing will need to be made by stakeholders in Canby.

Mary Bosch of Marketek, the city's contracted consultant, recently presented findings from her Canby Market Assessment survey and offered initial marketing strategies, based on her research and suggestions made during six public workshops held this past summer.

She defined a "trade area" around Canby with a population of more than 32,000 people, with a median age of 41, and a median household income of almost $52,000, all of which are forecast to grow by 2005.

"The trade area is the geographic area where downtown Canby has the greatest potential to draw customers from," Bosch said, "and it has above-average population growth and income growth, which is the combination you're looking for."

Rural areas north, east, south and west of Canby, plus Aurora and Barlow, were deemed to be the main trade area, but larger cities in the region were not.

Bosch said Canby's competitive advantages include a growing market area and target markets; visible, but removed from Highway 99E; several strong, large traffic-generating (stores), and institutional anchors; significant investment and business growth; adjacent residential neighborhoods; an established Economic Improvement District; committed, positive business owners; and a walkable, friendly and green downtown.

The city's competitive disadvantages include many blocks and many buildings are not conducive to retail; absence of critical mass of retail stores; a lack of a clear market identity; and a limited selection and limited store hours, she found.

Opportunities suggested were retail niche/cluster expansion and promotion, development of vacant properties, in-fill lots with mixed-use development, and cross-marketing with area visitor attractions.

Challenges observed were commercial expansion near 99E, the need to serve multiple target markets (residents, workers, visitors, seniors, etc.), property owner expectations, and unclear roles and responsibilities related to downtown marketing/business redevelopment among stakeholders.)

Business opportunities outlined included specialty retailers, restaurants, a movie theater, and live entertainment at a restaurant, coffee house or microbrewery. Bosch, who surveyed 50 businesses and spoke with about 80 residents, suggested promoting downtown's image as a place to work, shop, live and play, and focusing on specific images and promotional themes, such as a farming-railroad theme for signage and advertising.

The Nov. 9 meeting at the Canby Adult Center attracted 30 people, including councilors, business owners, and Canby Business Revitalization members.

Canby Planning Department project manager Matilda Deas demonstrated computer software and graphic programs to show how existing businesses could look in the future, including Bikes 'N More on Northwest First Avenue (pictured).

Bosch said downtown Canby needs to be promoted as a destination to keep customers coming back, incorporating a series of developed target market campaigns, and a consistent, comprehensive and ongoing marketing program.

She offered numerous promotional ideas and business development strategies, and noted that the tens of thousands of annual visitors to events at the Clackamas County Fairgrounds need to be "pulled into downtown."

Bosch said key players - the CBR, the Canby Area Chamber of Commerce, city staff, and downtown merchants - must agree on roles and responsibilities during the upcoming "action plan" stage.

"The next step is to set up a meeting with all the key players to divvy up the pie and bring this forward," Deas said, "and, of course, to work out the money aspect."

Bosch's final report is due in late November, and the downtown redevelopment plan is scheduled to be completed in April.

"This is one spoke in the wheel for the downtown visioning process," she said. "What jumps out is Canby is in the path of growth, being a fringe community on the outskirts of the metro area, which is dynamite from a market perspective.

''I'm excited. There's huge opportunity in Canby . . . but the right businesses will need to be courted and enticed here."

The state Transportation Growth Management program awarded Canby's downtown project an $85,000 grant, with a $9,000 city match, and the state Department of Land Conservation and Development gave $15,000 to study downtown parking issues.

The Mount Hood Economic Alliance is providing a $34,000 grant for downtown facade improvements, such as awnings, painted window treatments, and landscaping, and the CBR is putting up $17,000.

For more information about downtown redevelopment, or to schedule times to devise computer-enhanced downtown store design ideas, call Deas at 503-266-9404.

Aurora election results mirror
trend established in Florida

By Jon Bell
Canby Herald

With bated breath, voters around the nation have anxiously awaited the results of the presidential election. Recounts, confusing ballots and lingering chads have left the electorate in limbo.

But voters in Aurora need only look to their own election of a new mayor and three City Council members to satisfy any obscure election cravings they may have. Even though the election was held more than two weeks ago, the final tabulations for Aurora's candidates are just now available.

"We didn't get started as soon as possible," said a Marion County Elections Division clerk, "and the fact that all of the votes for mayor were write-ins didn't make it any easier."

One person, Charles C. Donald, registered to run for a council seat. Candidates for the two remaining seats were write-ins.

In a scenario paralleling the presidential election, Aurora elections clerks had to first pass all the ballots through a mechanical counter. The machine kicks out the ballots containing write-in candidates into a separate compartment.

Clerks then examine the ballots, pass them through the machine a second time, count the write-ins and tally the votes.

"We figure it's better to get it right," the clerk said of the lengthy procedure. "I think we've all learned a valuable lesson" from the situation in Florida, she added.

Marion County elections officials have released the names of the top vote-getters, along with the number of votes they received. But the official announcement of the winners has to come from the Aurora City Council.

Adding yet another twist to this bizarre election, Nick Kaiser, the current mayor of Aurora, received the most write-in votes. But Kaiser wasn't interested in serving another term as mayor, acting City Recorder Susan Wright said. Kaiser was not available for comment.

Until the discrepancies are ironed out, the unofficial write-in results from Marion County Elections for mayor are as follows: Nick Kaiser, 35 votes; Bill Carr, 24 votes; Wayne Schultz, three votes; Nick Bilyeu, three votes; and a smattering of write-ins who received one or two votes.

In the Aurora City Council race, Donald received 197 votes, Nick Kaiser got 23 votes, Neil McLean captured seven votes, Patricia Heid earned five votes, and Mava Fabian finished with four votes.


Bond upgrades improve
educational climate

By Jon Bell
Canby Herald

The paint is drying, and the final nails have been driven in on most of the first-round bond projects in the Canby School District.

Ackerman Middle School and the Lee campus, along with three elementary schools - Carus, Knight, and Eccles - are all safe from the elements under new roofs. Various schools have received shiny new playground equipment, and new siding at Ninety-One Elementary School and Eccles is soundly in place.

The renovations are the result of the $30.8 million bond voters passed in May.

According to Don Staehely, the district's director of operations, all the projects, if they're not already complete, are being "finished up." His assessment is a literal one: Painting and siding work at Carus will be completed within the next few days.

"It's been a good project," said Corey Hayner, a painter who's putting on the final touches at Carus. He added that the bond-related upgrades are sure to improve the educational experiences of children.

Rhonda Rosenlof, a secretary at Carus, has had plenty of experience dealing with leaks. Thankfully, those days have been relegated to the past.

"Oh, it's so much better," Rosenlof said. "Before (the repairs), whenever it rained, a new leak seemed to appear . . . and you could literally put your finger through the siding. Now, we love the fact that we can hear the rain and not feel it."

So far, $1.7 million has been spent on the first wave of projects. To date, the total from all projects completed has come in $120,000 under budget. "People are already seeing the effects of the (bond-related) projects," Staehely said.

The projects are doing exactly what they were intended to do, he said. "They're providing proper classroom and teaching conditions."

With most of the initial projects complete, the focus now shifts to the design work for the next round of projects. In the works are plans for Canby High School's professional tech wing and gymnasium renovation, and upgrades for the science rooms at Ninety-One Elementary, Ackerman, and at the high school.

Phase II of the renovation project at Carus includes upgrading the heating and ventilation systems as well as the windows. In addition, the bus area and parking spaces will be overhauled.

Over the next 2 to 3 years, all of the remaining schools will receive new roofs and have heating and ventilation systems tended to.

"Security measures," such as new bells, clocks, and lighting systems, "will be installed throughout the district" said Staehely Construction and work on future projects will begin this summer.

At the district's Nov. 16 school board meeting, the board appointed members to serve on the Bond Oversite Committee. The committee will act as a review board for bond-related measures such as project design and conformance with industry standards, accountability regarding the bond project list, and general procedures and business practices.

The committee will also make recommendations to the school board on significant changes to scope, schedule and budget.

Appointees were: Molly Adams, Pattie Flagg, Scott Gustafson, Jeff Hip, Geoffrey Manley, Marty McCullough, Andrew Rivinus, Keith Stewart, Duane Weeks, and Tim Woodley. Two school board members - Sandy Ricksger and Charlie Stinson - will also serve on the committee.

In addition to the maintenance projects and renovations, $3 million has been earmarked for future land acquisition. Eventually properties will be acquired for the proposed new middle school and possible high school expansion.

No real specifics are available yet said Staehely, but "..various properties are being considered for the middle school and around the high school."

E-mail Editor to submit information.

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